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About Us

Working Unit Group

Working Unit Group journey began in 2003 with founders Go Urano and Carlos Granon sharing a passion to find brands with strong identity and authentic story that could resonate in Asian markets. They first discovered Moleskine, the legendary notebooks, when it was still an unknown stationery brand. They brought it to Asia and developed it into a thriving brand with over 2,000 retailers carrying it in Japan, Hong Kong, Taiwan and Singapore, and 18 dedicated shops.They developed a talent to identify high potential brands at their very inception and turn them into iconic ones. Some noteworthy success stories are the launch and development of brands like the Michelin Guide, Daniel Wellington, Bellroy, Olivia Burton and Moleskine.


During the past 15 years, Working Unit Group has expanded business to represent a more diverse range of accessory and lifestyle brands, especially in the watch, bags and small leather goods categories focusing mainly on Japanese, Hong Kong and Taiwanese markets. 
Today we elaborate and implement unique multi-channel distribution strategies to fit each brand essence: Retail, Wholesale and Online. Partners can leverage on our strategic partnership with some of the most notorious multi-brand retailers in Asia such as Loft, Tokyu Hands, Itoya, Beams, United Arrows in Japan, Eslite in Taiwan and Lane Crawford in Hong Kong. We have also established our own retail chain The Unit Store that conveys immediately premium positioning and brand awareness to our partners.

 

The passion and talent of our teams, our savoir-faire and experience, as well as the remarkable brands that we represent in Asia have all been part of our successful story.

Our Services

Distribution

01.

  • Translation of brand values into local market and cultural environment

 

  • Optimal positioning for brands ( Placement, pricing, in-store presence and communication )

 

  • Access to an ideal selection of 2000+ retail partners through our strong distribution network

 

  • Elaboration and execution of online and offline marketing plans

 

  • Building local inventories for constant presence at retail stores and maximize sell-out performance

 

  • Private showrooms & public tradeshows ( Tokyo, Osaka, Hong Kong and Taipei ) 

 

  • Customer care & after-sale support

PR & Marketing

02.

  • Implementation of Facebook, Instagram and Google advertising strategy

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  • Strong network of Asian Key Opinion Leaders, product seeding, collaborative content

  •  

  • Paid content with digital media and key Opinion leaders

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  • Strong Digital Marketing expertise in Chinese, Japanese and English language

Retail

03.

  • Strong connections with key landlords, department stores and management groups

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  • In-depth experience with standalone retail stores, shop-in-shops, pop-ups or concessions

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  • Possibility to set corners for our partners at own The Unit Store retail chain

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  • In-house production team and strong network of specialized contractors

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  • Strong experience in retail operation, retail staff recruitment and training

Custom editons

04.

  • We create custom edition projects in collaboration with the world's leading cultural institutions, brands, entrepreneurial and social initiatives, as a marketing tool to help communicate with your valuable partners, customers, employees.

Our Shops

Hysan Place

Eslite L1009 10/F, Hysan Place, Causeway Bay, Hong Kong

+852 3419 6777

Langham Place

Shop L6-20, Level 6, Langham Place, Mongkok, Hong Kong

+852 3528 0394

apm

Shop L3-11A, Level 3, apm, Millennium City 5, Kwun Tong, Hong Kong

+852 2310 1919

Citylink Plaza

Shop 21, Citylink Plaza, Shatin, Hong Kong

+852 3188 0460

Our Shops

Hong Kong Island

  • Hysan Place

Kowloon

  • Langham Place
  • apm

New Territories

  • Citylink Plaza

Macau

China

Stockists

  • Hong Kong
  • Lane Crawford
  • I.T.
  • kapok
  • Bauhaus
  • K11 Design Store
  • Citysuper HK
  • Niko and...
  • WOAW Store
  • Eslite
  • Antonia
  • Kowloon Watch
  • D2R
  • Catalog
  • Bals Tokyo
  • Storerooms
  • City Chain
  • Second Kill Store
  • Suburban
  • New Yaohan
  • Prints
  • Aalis
  • Ethos Studio
  • Tic Tac Time
  • Life Time Watch
  • Exclamation
  • ZIXAG
  • Gorilla
  • Chronos
  • Time 2
  • Viking Watch & Jewelry
  • Time House
  • AEON
  • Man Wah Watch
  • Yau Wing Jewellery And Gold (1980) Company
  • Whatzup
  • TIMEMIX
  • Cheong Tat Watch
  • Grace Clock & Watch
  • Productpro
  • 3NITY
  • Parpee
  • Ying Kwong Watch Co.
  • Champion Watches Co.
  • New Vision
  • Supcruz
  • Bratpack
  • Mr Collection
  • Blank Stationery
  • Petit Bazaar
  • Mirabell
  • Hong Kong Book Center
  • Taiwan
  • Eslite
  • Plain-me
  • Overdope
  • 25 Togo Design
  • Juice Taipei
  • Artifacts
  • Velo Dream
  • Fayaque
  • Fersonal
  • Chi Homme
  • Pausa
  • Apple Bar Service Center
  • T-Major
  • Rayfair
  • Freaky House
  • Life 8
  • Ffany & Fancy
  • Ppaper
  • My-love
  • Japan
  • Itoya
  • Tokyu Hands
  • Module
  • K.Itoya 1904
  • Conran
  • Apartment Design Store
  • Mori Arts Center
  • Vincent & Mia
  • Giftionery Delta Dojima Avanza
  • Bungu House Oyama
  • Joyful2
  • Coach and Four
  • A Non Design
  • Seibunkan
  • Tour De Brain
  • Comes A Time Co., Ltd./Silver and Gold Umeda
  • Tokyu Department Store
  • Hands Be
  • Orion Shobo
  • Spiral Market
  • The Suit Company
  • Bunguno Tamaoki Honten
  • Gs
  • George‘s
  • M‘s Expo
  • Nagasawa Bungu Center
  • J.B.Voice,Inc
  • Spares
  • Mitsukoshi Isetan
  • Kikuya Shoten Stationery Land
  • Fred Segal
  • Idea Travel Shop Milesto
  • Kaneiri Museum Shop 6
  • Yurindo
  • Six
  • Iwataya Mitsukoshi Ltd.
  • Neustadt Bruder
  • Collectors
  • Isetan Salone
  • Mix
  • Tsutaya Shoten
  • Seant
  • Delfonics
  • Cibone
  • Aeon
  • Andy House
  • Prize
  • Rondo
  • SoftBank Commerce & Service Corp.
  • California Dept.
  • Angers
  • Axis.inc
  • Loft
  • Plaza
  • Smith
  • Bibliotheque
  • Alex Comfort
  • Domingo/Omnigod
  • Neue
  • Brown & Seedling
  • Keio Atman
  • Zukeif
  • PAL/Drawing Numbers
  • Murasaki Sports
  • KDDI/Hyper Market
  • Sac‘s Bar Another Lounge
  • Black Brick
  • Imai Shoten
  • Work Hands
  • Mark‘Style Tokyo